Superior Preference Haircolor, Permanent, Ultimate Black 1

Product details

Rich luminous fade-defying color. Up to 9 weeks of radiance gray coverage & conditioning. High impact shine. Up to 9 weeks of fade-defying color. Superior preference is powered by a new Fade-Defying System: A perfect concentration of long-lasting dyes combined with conditioning gel texture for better fiber coating. Provides long-lasting rich tones and up to 9 weeks of fade-defying color. Beautiful gray coverage suitable for all hair types. Rich luminous color. The shine protect conditioner, infused with a UV filter and vitamin E, helps keep first day color vibrancy & provide silky, resilient hair. Use it once a week for high impact shine. Unique floral fragrance. Shane Guide: If you hesitate between two preference shades, choose the lightest one. Color results may vary depending your starting hair color and condition. Natural Color: Light brown; Medium to Dark brown; Dark to Darkest brown; Darkest brown to black. Color results. Improved Experience: Now with a no-drip texture, the new conditioning gel formula offer better hair adherence and a more precise application. Combined, hair will be left soft and silky to the touch. For hair longer than shoulders, more than 1 pack may be needed for full head coloring. www.lorealparisusa.com. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Care Center 1-833-856-7325 or visit www.lorealparisusa.com. Made in Mexico.

Warning

Haircolor can cause an allergic reaction. Usage Advisory - Safety Warnings: Important: Haircolor can cause an allergic reaction which, in certain rare cases, can be severe. Therefore you must follow these precautions: Do not use if: - You have already had a reaction to a haircolor product. - You have a sensitive, itchy or damaged scalp. If you have a tattoo, the risks of allergic reaction may be increased. Perform a skin allergy test 48 hours before each use of this product (see insert). Remember to buy your product 2 days ahead of time. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep product out of the reach of children. Do not apply on children. Caution: This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows: to do so may cause blindness.

Additional info

Important: Follow the usage advisory. Read and follow the insert. Store between 50 degrees F and 80 degrees F.